Tyler Foote

Tyler Foote has over a decade of experience in politics at the local, state, and federal levels. Before joining Arena as Vice President, Tyler worked at one of the nation’s largest political mail firms, where he served as a Senior Advisor to several successful campaigns, including Virginia Lt. Governor Winsome Sears.

Strategy

How to Build an Effective Vote-by-Mail Strategy

As we approach the 2024 general election, campaigns are starting to develop voter contact strategies. This post discusses why a vote-by-mail strategy is important, and how to do it right. In the post COVID-19 pandemic era, voters have several options when it comes to casting their vote: Election Day, in-person early voting and vote by…

Tyler Foote
Digital Marketing

X Offers a Great Advertising Opportunity for Your Political Campaign

Twitter made news in January with the announcement it will once again allow political advertising, creating a new opportunity for campaigns.

Tyler Foote
Strategy

How to Plan a Successful GOTV Campaign

Primary season is here, which means it’s time to start planning your campaign’s GOTV operation. In a general election, your GOTV efforts are typically focused on turning out the base, and low-propensity voters. But in a primary, successfully identifying and turning out your supporters can be the difference between winning and losing. Here are a…

Tyler Foote