Tag: Digital
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Increase Persuasion with Interactive Digital Display Ads
Like traditional retail or B2B advertising agencies, Republican voter contact firms like Arena are in the business of persuasion. But instead of consumers, our focus is on winning the hearts and minds of voters. We do this by creating engaging and well-targeted political mail and digital advertising. And, as digital advertising has become an increasingly…
Max Hunsaker
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What Is Quality Ad Inventory and Why Is It Important?
Imagine spending tens of thousands of dollars on digital advertising—only to find out that half of your impressions went to bots! If you’re not buying high-quality ad inventory, you’re probably not advertising to real people. If that’s the case, your impressions and CTR (Click Through Rate) are meaningless. Quality digital ad inventory is important for…
Owen Phillips
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